IMPACT OF CONSUMER BASED BRAND EQUITY ON BRAND PREFERENCE AND PURCHASE INTENTION A STUDY ON SELECT FMCG PLAYER IN HARYANA
Material type:
TextPublication details: 2023Description: 176Subject(s): DDC classification: - 658.827 GUL
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Thesis/Dissertation
|
SGT Science & Social Sciences Library | COMMERCE MANAGEMENT | 658.827 GUL (Browse shelf(Opens below)) | Not For Loan | DT2055 | ||
|
Thesis/Dissertation
|
SGT Science & Social Sciences Library | COMMERCE MANAGEMENT | 658.827 GUL (Browse shelf(Opens below)) | Not For Loan | DT2056 |
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