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MARKETING CHANNELS

STERN,LOUIS W

MARKETING CHANNELS - 5TH - NEW DELHI PHI 1998 - 576

ISBN: 9788120311497

Subjects--Topical Terms:
MARKETING

Subjects--Index Terms: CHANNEL STRUCTURE, CHANNEL DESIGN AND PLANNING, CHANNEL MANAGEMENT, INTERNATIONAL DIMENSIONS

Dewey Class. No.: 658.8,STE

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