000			01077nam a22001697a 4500
003			SGT
020			_a9788131504833
082			_a658,MAD
100			_aMADURA,JEFF
245			_aFUNDAMENTALS OF BUSINESS
250			_a1ST
260			_aNEW DELHI _bCENGAGE LEARNING _c2007
300			_a456
650			_aMANAGEMENT
653			_a* PART I: BUSINESS ENVIRONMENT 1. PLANNING A BUSINESS. 2. BUSINESS ETHICS AND SOCIAL RESPONSIBILITY 3. ASSESSING ECONOMIC CONDITIONS 4. ASSESSING GLOBAL CONDITIONS * PART II: BUSINESS ENVIRONMENT 5. SELECTING A FORM OF BUSINESS OWNERSHIP 6. ENTREPRENEURSHIP AND BUSINESS PLANNING * PART III: MANAGEMENT 7. MANAGING EFFECTIVELY 8. ORGANIZATIONAL STRUCTURE. 9. IMPROVING PRODUCTIVITY AND QUALITY PART IV: MANAGING EMPLOYEES 10. MOTIVATING EMPLOYEES. 11. HIRING, TRAINING, AND EVALUATING EMPLOYEES * PART V: MARKETING 12. CREATING AND PRICING PRODUCTS 13. DISTRIBUTING PRODUCTS 14. PROMOTING PRODUCTS * PART VI: FINANCIAL MANAGEMENT 15. ACCOUNTING AND FINANCIAL ANALYSIS 16. FINANCING AND MANAGING RISK 17. EXPANDING THE BUSINESS
942			_2ddc _cFCM
999			_c9161 _d9161