000 00755nam a22001577a 4500
003 SGT
020 _a9789350247105
082 _a302.23, RAY
100 _aRAYUDU C.S.
245 _aMEDIA AND COMMUNICATION MANAGEMENT
260 _aNEW DELHI
_bHIMALAYA PUBLICATION
_c2011
300 _a720
650 _aMANAGEMENT
653 _aNature and Scope of Communication, Oral Communication, Written Communication, Communication Channels (Organization Communication), Print Media, The Press, Broadcast Media – Television, Broadcast Media – Radio, Cinema and Film Media, Electronic Media, Traditional Media, Advertisement Communication, Communication Numerical Data, Meetings As Communication, Supplementary Topics - Public Relations,
942 _2ddc
_cFCM
999 _c9023
_d9023