000 02135nam a22001697a 4500
003 SGT
020 _a9789339205386
082 _a658.421,HIS
100 _aHISRICH ROBERT, D.
245 _aENTREPRENEURSHIP
250 _a9TH
260 _aNEW DELHI
_bMC GRAW HILL
_c2015
300 _a696
650 _aMANAGEMENT
653 _aPART I: THE ENTREPRENEURIAL PERSPECTIVE CHAPTER 1: ENTREPRENEURSHIP AND THE ENTREPRENEURIAL MIND-SET CHAPTER 2: ENTREPRENEURIAL INTENTIONS AND CORPORATE ENTREPRENEURSHIP CHAPTER 3: ENTREPRENEURIAL STRATEGY: GENERATING AND EXPLOITING NEW ENTRIES PART II: FROM IDEA TO OPPORTUNITY CHAPTER 4: CREATIVITY AND THE BUSINESS IDEA CHAPTER 5: IDENTIFYING AND ANALYZING DOMESTIC AND INTERNATIONAL OPPORTUNITIES CHAPTER 6: INTELLECTUAL PROPERTY AND OTHER LEGAL ISSUES FOR THE ENTREPRENEUR PART III: FROM THE OPPORTUNITY TO THE BUSINESS PLAN CHAPTER 7: THE BUSINESS PLAN: CREATING AND STARTING THE VENTURE CHAPTER 8: THE MARKETING PLAN CHAPTER 9: THE ORGANIZATIONAL PLAN CHAPTER 10: THE FINANCIAL PLAN PART IV: FROM THE BUSINESS PLAN TO FUNDING THE VENTURE CHAPTER 11: SOURCES OF CAPITAL CHAPTER 12: INFORMAL RISK CAPITAL, VENTURE CAPITAL, AND GOING PUBLIC PART V: FROM FUNDING THE VENTURE TO LAUNCHING, GROWING AND ENDING THE NEW VENTURE CHAPTER 13: STRATEGIES FOR GROWTH AND MANAGING THE IMPLICATION OF GROWTH CHAPTER 14: ACCESSING RESOURCES FOR GROWTH FROM EXTERNAL SOURCES CHAPTER 15: SUCCESSION PLANNING AND STRATEGIES FOR HARVESTING AND ENDING THE VENTURE PART VI: CASES CASE 1 – TURNER TEST PREP CO. CASE 2 – JIM BOOTHE, INVENTOR CASE 3 – A. MONROE LOCK AND SECURITY SYSTEMS CASE 4 – BEIJING SAMMIES CASE 5 – INTELLIGENT LEISURE SOLUTIONS CASE 6 – THE BEACH CARRIER CASE 7 – GOURMET TO GO CASE 8 A – INTERVELA D.O.O. KOOPER - VICTORY SAILMAKERS CASE 8 B – INTERVELA VICTORY SAILMAKERS CASE 9 – THE GRIL-KLEEN CORPORATION CASE 10 – MASI TECHNOLOGY CASE 11 – NEOMED TECHNOLOGIES CASE 12 – MAYU LLC CASE 13 – NATURE BROS. LTD. CASE 14 – AMY'S BREAD CASE 15 – SUPPLY DYNAMICS CASE 16 – DATAVANTAGE CORPORATION CASE 17 – TIRE VALET: A MOBILE TIRE COMPANY
942 _2ddc
_cBK
_07
999 _c8877
_d8877