000 00566nam a22001697a 4500
003 SGT
020 _a9789351610342
082 _a658.8.GUP
100 _aGUPTA,C.B.
245 _aMARKETING MANAGEMENT TEXT AND CASES
250 _a16TH
260 _aNEW DELHI
_bS.CHAND AND SONS
_c2015
300 _aV.P
650 _aMNAGEMENT
653 _aNATURE SCOPE AND IMPORTANCE OF MARKETING,MODERN MARKETING CONCEPT,MARKETING ENVIRONMENT AND MARKETING SYSTEM CONSUMER BEHAVIOUR,NEW PRODUCT DEVELOPMENT,PRICE MIX MARKETING OF SERVICES,STRATEGIC MARKETING
942 _2ddc
_cFCM
999 _c8854
_d8854