TY - BOOK AU - RASIEL,ETHAN M. TI - THE MCKINSEY WAY: USING THE TECHNIQUES OF THE WORLD'S TOP STRATEGIC CONSULTANTS TO HELP YOU AND YOUR BUSINESS SN - 0070534071 U1 - 658.4012,RAS PY - 1998/// CY - NEW DELHI PB - TMH KW - EXECUTIVE MANAGEMENT KW - PART I: THE MCKINSEY WAY OF THINKING ABOUT BUSINESS PROBLEMS • CHAPTER 1. BUILDING THE SOLUTION CHAPTER 2. DEVELOPING AN APPROACH CHAPTER 3. 80/20 AND OTHER RULES TO LIVE BY PART II: THE MCKINSEY WAY OF WORKING TO SOLVE BUSINESS PROBLEMS • CHAPTER 4. SELLING A STUDY CHAPTER 5. ASSEMBLING A TEAM CHAPTER 6. MANAGING HIERARCHY CHAPTER 7. DOING RESEARCH CHAPTER 8. CONDUCTING INTERVIEWS CHAPTER 9. BRAINSTORMING PART III: THE MCKINSEY WAY OF SELLING SOLUTIONS • CHAPTER 10. MAKING PRESENTATIONS CHAPTER 11. DISPLAYING DATA WITH CHARTS CHAPTER 12. MANAGING INTERNAL COMMUNICATIONS CHAPTER 13. WORKING WITH CLIENTS PART IV: SURVING AT MCKINSEY • CHAPTER 14. FIND YOUR OWN MENTOR CHAPTER 15. SURVIVING ON THE ROAD CHAPTER 16. TAKE THESE THINGS WITH YOU WHEREVER YOU GO CHAPTER 17. A GOOD ASSISTANT IS A LIFELINE CHAPTER 18. RECRUITING MCKINSEY STYLE CHAPTER 19. IF YOU WANT A LIFE, LAY DOWN SOME RULES LIFE AFTER MCKINSEY • CHAPTER 20. THE MOST VALUABLE LESSON CHAPTER 21. MEMORIES OF MCKINSEY ER -