00503nam a22001577a 4500 SGT 812250079X 658.8958,MAM MAMORIA C. B. PRINCIPLES AND PRACTICE OF MARKETING IN INDIA NEW DELHI KITAB MAHAL 2013 916 MARKETING SETTING FOR MARKETING, EVOLUTION, CLASSIFICATION AND APPROACH OF MARKETING, MARKETING CONCEPT,SYSTEM AND MIX,MARKETING PF MANUFACTURED CONSUMER GOODS ddc FCM 9464 9464