01334nam a22001457a 4500003000400000020001800004082001500022100001900037245006200056250000800118260003800126300000800164650004600172653097000218SGT  a9788131502211  a658.45,PEN  aPENROSE,JOHN M  aBUSINESS COMMUNICATION FOR MANAGERS: AN ADVANCED APPROACH  a5TH  aNEW DELHIbCENGAGE LEARNINGc2004  a470  aMANAGEMENT, OFFICE COMMUNICATION, ENGLISH  aPART 1: INTRODUCTION TO BUSINESS COMMUNICATION FOR MANAGERS Business Communication for Managers Information and Persuasion Advanced Visual Support for Managers PART 2: WRITTEN COMMUNICATION: Brief Messages A Strategic Process for Effective Managerial Writing Writing Direct Messages Writing Indirect Messages Writing Situational Messages PART 3: WRITTEN COMMUNICATION: Expanded Messages The Planning and Writing of Persuasive Proposals Report Writing: From Formal Documentation to Short Summaries Writing Instructions, Documentation, Policies, and Procedures PART 4: ORAL COMMUNICATION The Business Presentation Meeting Management Crisis Management Media Management PART 5: REPORTING CASE ANALYSIS Analyzing a Case and Writing a Case Report Discussing and Presenting a Case Study EMPLOYMENT STRATEGIES FOR CAREER SUCCESS 1. Planning Your Career Path 2. Preparation of a Resume 3. The Online Employment Search 4. Employment Correspondence 5. The Employment Interview